Alliance with Brain Group (Brain Corp., Sanshusha Publishing, etc.)

Tokyo, July 5, 2006 - Impress Holdings, Inc. (TSE: 9479), announced today that it has entered into a capital tie-up with Brain Corporation, which operates a comprehensive media production business (publishing, video and Internet). Moving forward, we will also begin to consider specific areas of cooperation in operations with Sanshusha Publishing, the Brain Groupfs language-related publishing company, and other Brain Group companies.

1. Objective of Tie-Up
   The Impress Group is using digital packaging to actively promote a cross-media approach for the distribution of its highly specialized content and know-how to a variety of channels.
   Sanshusha Publishing is an established publishing company, with an impressive history dating back almost 70 years to its establishment in 1938. The company publishes university-level textbooks, dictionaries and testing materials for languages including German, English, French and Chinese. We are jointly exploring a variety of cross-media possibilities that would combine Sanshushafs superior specialized content and experience related to languages, testing and non-Japanese cultures, with the digital packaging done by the Impress Groupfs media business.

2. Overview of Capital Tie-Up

No. of shares previously held:	0 shares (0% shareholding)
No. of shares acquired:	7,000 shares (acquisition amount - \28,000,000)
No. of shares held following acquisition:	7,000 shares (10.00% shareholding)

3. Overview of Tie-Up Partners

Brain Corporation (http://www.brain-net.co.jp)
  Brain Corporation, along with Sanshusha Publishing and Brains Plus, forms a comprehensive media production group with production covering publishing, video, the Internet, mobile content, games, etc.
  President: Toshihide Maeda
  Head Office: Minato-ku, Tokyo

Sanshusha Publishing Co., Ltd.
  Sanshusha Publishing is an established name in the language-related publishing industry, with a variety of publications including university-level textbooks, dictionaries and testing materials for languages including German, English, French and Chinese. The company was also a pioneer in the field of electronic publishing, releasing Japanfs first CD-ROM gJapanese - German - English Scientific and Technical Dictionaryh in 1985. Sanshusha is known for its wide range of international activities in many countries around the world, cultivated through many years of experience in the field of foreign-language publishing.
  President: Toshihide Maeda
  Head Office: Minato-ku, Tokyo